Print media have failed online because they don’t know how e-mail works. Their Web sites have no regard for the basic principles of e-mail. In fact, they operate in a completely opposite fashion.
Imagine logging on to your e-mail to check for new messages. And imagine that you had hundreds of messages each hour because you had no filter. They’d be a horrendous system. You obviously need a filter for spam. Otherwise any relevant message from friends, family or colleagues would be lost. With a filter, you receive only the e-mails you want, which may amount to a dozen or so messages each day.
Print media run Web sites, however, in this exact manner. They spam readers with irrelevant content. And they fail to incorporate the most basic function of e-mail: the queue system.